In an old toy factory two blocks from the beach in Mataró (about thirty miles from Barcelona), by the Mediterranean Sea you will find the Bobo Choses HQ. Born in 2008 with the idea of creating a clothing brand that would capture the magical, passionate look and language of children, each Bobo collection tells a story.
This story is then published as a children’s book, full of hand-illustrated prints, beautiful colours and prints.
The Spring Summer Collection ‘Neverending Summer’ is inspired by Jane Goodall’s life, her love for animals and her time spent watching chimpanzees in Gombe, Africa; as well as the never-ending curiosity of children who love to ask questions.
How many questions can you fit into a never-ending summer’s day?
Everything Bobo Choses creates is environment-friendly and sustainable as they work together with ECAP (European Clothing Action Plan).
Campaign pictures by Raquel Chicheri. Look pictures by Lucho Torres. Art direction and styling by Adriana Esperalba and Mafer Navas. The models are Arnau, Catalina, Chloe, Joana, Martí, Momo, Roc & Teo.
Go To: bobochoses.com
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